Page 79 - DBIM Version 3.0_11-02-25_Final
P. 79

Digital Brand Identity Manual


                          .تراڀ                  xn--mgbgu82a  .Bharat in              Sindhi
                                                                     Arabic Script

                          .ഭാരതം                 xn--rvc1e0am3e  .Bharatam in          Malayalam
                                                                     Malayalam
                                                                     Script

                         Table 10: Table for list of approved IDNs for India along with their corresponding Punycode


                               c.  Language-Specific Base URLs: Host all relevant content under the
                                   appropriate URL for the corresponding language. This ensures
                                   consistency and enhances user trust.


                                   Example (English) : https://meity.gov.in/open-data

                                   Hindi - https://एमईआईटीवाई.सरकार.भारत/ओपन-डेटा


                               d.  Using ISO 639 Codes: In case the domain name uses the same
                                   script, the ISO 639 language code provides a clear and standardized
                                   way to identify the language of the website including those using
                                   IDNs.


                                   Example*(both Hindi and Marathi use the Devanagari Script)


                                   एमईआईटीवाई.सरकार.भारत/hi/ : This URL indicates that the content is in
                                   Hindi (using the ISO 639-1 code "hi").


                                   एमईआईटीवाई.सरकार.भारत/mr/ : This URL similarly indicates that the
                                   content is in Marathi (using the ISO 639-1 code "mr")


                                   *Reference:- https://www.loc.gov/standards/iso639-
                                   2/php/code_list.php


                               e.  Expanding Internet Accessibility: IDNs play a critical role in
                                   promoting digital inclusivity by enabling internet users to access
                                   URLs & content in their preferred language and fostering broader
                                   engagement with local and regional communities.


                               f.  Dynamic Language Switching: Enable users to switch languages
                                   dynamically without losing their position on the page or navigating
                                   to a different URL.



                                                                                                          59
   74   75   76   77   78   79   80   81   82   83   84