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Digital Brand Identity Manual

app's lifecycle, user information must be protected in accordance with
data privacy regulations, and users should be well informed about
these measures.

D.2.5. Regular Compliance Audits

Regular audits must be conducted to ensure that government apps
hosted on the government App Store comply with data security and
privacy standards. Compliance audits are essential for maintaining data
integrity and protecting user privacy.

D.2.7. Continuous User Engagement

Government apps should engage users to gather feedback, ensuring
that methodologies and processes are in place to capture invaluable
user input for improving functionality and enhancing satisfaction.

D.2.8. Responsive User Support

Government apps should provide responsive user support channels for
inquiries, feedback, and issue reporting. Efficient user support
enhances user experience and promotes positive engagement with
government apps.

Adhering to these points collectively creates a foundation for
government App design that prioritizes user trust, data privacy, and the
effective delivery of government services and information.

D.3. Application Hosting

All the mobile apps for government programs and services must be
hosted on the government App Store, i.e., the Gov.In: App Store. In
addition to this, the applications may also be hosted on the platform

specific app stores, i.e., Google Play Store and Apple App Store. Defined
processes, security guidelines, and established certifications should be
followed while hosting the application on the Gov.In: App Store, Google
Play Store and Apple App Store. Government Apps that follow the
guidelines hosted at https://apps.mgov.gov.in/, provide a trusted
source for citizens to download government applications.

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