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1. IntroductionIndia is setting an example for the world with its digital growth story by demonstrating a rapid increase in digital infrastructure and adoption. The Government of India%u2019s active work on expanding its digital presence aims to enhance governance, service delivery, and communication with citizens. With the Government of India%u2019s digital platforms emerging as the first point of contact and a preferred medium for citizens, a cohesive and compelling brand presence is essential to engage with the national and global audiences effectively. The Digital Brand Identity Manual (DBIM) emerges as a comprehensive guide tailored to meet the unique needs of the Government of India in establishing a harmonious visual identity across its digital platforms. The aim is to ensure that the digital harmonization will invoke higher trust and create better recall value for the citizens and facilitate simplified citizen interactions by enabling easy discovery of content and services. This manual serves as a blueprint for aligning the different digital platforms of the Indian government, consisting of websites, web apps, mobile apps, and social media, under a unified brand language. It must be implemented in conjunction with the latest version of GIGW,including but not limited to the aspects of quality, accessibility, security,and lifecycle management.