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Digital Brand Identity Manual
Figure 11: Icon on an image – Do’s and Don'ts
3.8. Best Practices & Recommendations
i. Tooltip or hover-over text should be included for icons to provide
additional context, as illustrated in Figure 12. Tooltip helps users
understand the purpose of an icon if its meaning is not clear.
Figure 12: Tooltip in exemplar website
ii. Icon with text label: For significant actions or functions, both the
icon and its text label should be used, as illustrated in Figure 13.
This dual approach ensures clarity and accessibility for a wider
range of users.
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